In 2007 when I joined CHI&Partners, one of the first projects I got to work on was a website for No More Landmines. Working under creative directors Thiago De Moraes and Micky Tudor, they had already established the idea that of course landmines mean the ground is dangerous place to be in certain parts of the world and how can we best dramatise this.
Lewis, a free runner from Urban Freeflow, who also provided free runners for the famous BBC and channel 4 idents at the time travelled around the south bank without touching the ground the convey that idea.
I was the photographer on the shoot. Keeping up with Lewis was tough, but a lot of fun. 2200 photos later and we had enough to populate our 'flipbook' style homepage and video.
The campaign was awarded gold at The One Show, was nominated for best use of photography at The Webby Awards, and was best in book in the Creative Review Annual of that year.
I helped code the site, but lead developer was Dan Fontana.
Thiago and myself were designers.